Posts from the ‘CityJet’ Category
August 7th, 2012
“London airline CityJet has launched its own music channel in association with MBM Records.”
I can think of so many reasons why it probably shouldn’t have.
For starters, there are so many variables in the overall passenger experience that can be “tweaked” — yet, CityJet chooses to address it as so.
Just by simply comparing it with another airlines’ (full-fledged) IFE offering is enough to put such an exercise’s viability in doubt.
Interestingly, CityJet named its music channel ‘OnAir’ — the same name used by a renowned in-flight Internet service provider.